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Courses
AI in Marketing
AI in Marketing
Curriculum
5 Sections
25 Lessons
10 Weeks
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Week 1 - Introduction to AI in Marketing
6
0.0
Understanding AI in Marketing
0.1
Core Concepts of AI for Marketers
0.2
AI-Powered Marketing Tools and Platforms
0.3
Ethical and Privacy Considerations in AI Marketing
0.4
Case Studies and Examples of AI in Marketing
0.5
Conclusion
Week 2 - Leveraging AI for Customer Insights
6
1.0
Data Collection and Analysis with AI
1.1
Predictive Analytics and Personalisation
1.2
Sentiment Analysis and Social Listening
1.3
AI in Market Research and Consumer Behaviour Analysis
1.4
Voice of Customer (VoC) Analysis with AI
1.5
Conclusion
Week 3 - AI-Driven Content Marketing and Campaign Optimisation
6
2.0
Content Creation with AI
2.1
SEO and Content Strategy with AI
2.2
Automated Email Marketing and Campaigns
2.3
Programmatic Advertising and AI Optimisation
2.4
A/B Testing and Optimisation with AI
2.5
Conclusion
Week 4 - Future Trends and Applications of AI in Marketing
6
3.0
Advanced AI Techniques in Marketing
3.1
Augmented Reality (AR) and Virtual Reality (VR) in Marketing
3.2
AI in Voice Search and Conversational Marketing
3.3
Edge Computing and IoT in Marketing
3.4
Opportunities in AI Marketing
3.5
Conclusion
Week 5 - Project
1
4.0
Project
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